With over a decade of hands-on experience as a hairstylist, salon owner, educator, and brand builder I don’t just teach the theory, I’ve lived it.

I built a six-figure business from scratch in a small town, grew and sold a successful salon, and helped countless stylists behind the scenes build the career of their dreams. From launching rental models, managing hybrid teams, creating powerful brand identities, and streamlining service menus I know what it takes to build a sustainable, soul-aligned beauty business.

Heres what sets me apart:

•  Over a decade of salon ownership, including building a hybrid rental model from the ground up

•  Scaled my own income to six figures quickly, using organic marketing and social media strategy

• Mentored booth renters, commission stylists, and estheticians to grow confidently and profitably

• Created Rarity Hair Co., a luxury extension brand now featured in salons. 

• Built a powerful client experience that fueled retention, referrals, and consistent growth

• Transitioned out of the salon while maintaining my income and supporting my teams success

Whether you’re a stylist, independent artist, or salon owner I can help you cut through the noise, get focused, and build a business that truly supports your life.